Product placement and advertising in movies is abundant in today's movie industry. Advertising companies work with movie producers to insert certain products subtly (or sometimes not-so-subtly) into many motion pictures. The protagonist drinking a can of Coke; a Macintosh computer with the Apple logo prominently displayed directly in the frame; teenaged Bella using her Nokia phone to text: all of these are examples of product placement in movies. Making sure that the company logos are displayed is a huge responsibility of set designers and producers, because if the product is not displayed where the audience can see the brand of the product, then advertising companies are not happy and the movie studio loses money.
Here's a link to a video montage of various product placements in movies: http://www.youtube.com/watch?v=VDsqySu0vMA
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